Hispanic network to air on WKMG

Roger Simmons,

WKMG-Local 6 will soon be home to youth-oriented Hispanic programming on its digital subchannel.

Post-Newsweek, parent of WKMG, has signed a deal with LATV — Latino Alternative — to program the digital subchannels of P-N stations in Orlando, Miami, Houston and San Antonio, according to TVNewsday.com

LATV’s music-oriented programing targets 12-34-year-olds. The network was started four years ago by Walter Ulloa, CEO of Entravision, which owns Orlando TV station WVEN-Univision 26 and programs WOTF-Telefutura 43.

WKMG currently airs an automated Web-like page of news, weather and traffic on its digital 6.2 subchannel. Orlando is the 19th largest media market in the nation, but ranked No. 17 among Hispanic TV markets.

Orlando TV WKMG-6

Related Posts

WESH extends Wendy Chioji’s contract

WESH has extended the contract of longtime anchor Wendy Chioji, according to NewsBlues.com . No word on contract details. Her solo-anchored WESH 2 News at 6 p.m. newscast was up 10 percent from a year ago in the February sweeps. Chioji has been with the station since 1988, as a…

Read More

WKMG really wants advertisers

Here’s a clip posted on YouTube of WKMG anchor Laura Diaz and weatherman Eric Wilson taking part in a pitch to an advertiser. WKMG really, really wants attorney Dan Newlin to air his spots on Local 6. Dan hasn’t responded to emails and the station has been after him this past year,…

Read More