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WFTV returns to cash giveaway to win ratings
WFTV is reaching into its past to try to secure a ratings win in the November sweep. Today and tomorrow — the last days of the sweep — Channel 9 is offering $5,000 to lucky morning news viewers. The reason? “WFTV is the longtime leader in the 6 a.m. time…
Sweeps News: WESH on top in May
From the Orlando Sentinel: WESH-Channel 2, which soared in February with the Winter Olympics, proved in May that it could give a gold-medal performance without the Games. The NBC affiliate cemented its hold as the No. 1 station at 11 p.m. by adding nearly 23,000 households from a year…
Fox 35 also adds 4:30 a.m. newscast
Just two weeks after WESH 2 launched the first 4:30 a.m. newscast in Orlando, it already has some early, early morning competition. With little fanfare, WOFL-Fox 35 has expanded its morning newscast, now starting at 4:30 a.m. too. The Fox O&O now produces FIVE-AND-A-HALF hours of local news each morning….