The November sweeps brought us original episodes of our favorite shows, but the ratings results for the O-Town news looked more like another rerun.
Based on information provided in news releases by WFTV and WESH, Channel 9 once again dominated the local news scene in a ratings period that saw most everyone dropping a bit from a year ago. Here’s how the stations rank in the news time periods:
5 a.m. – WFTV-Ch. 9, WKMG-Ch. 6, WESH-Ch. 2 and WOFL-Ch. 35. Local 6 displaces WESH 2 News at No. 2, but everyone was down in share
6 a.m. – WFTV-Ch. 9, WESH-Ch. 2, WKMG-Ch. 6 and WOFL-Ch. 35. WESH barely hangs on to the No. 2 spot, dropping a full rating point and 3 share points from 2006. WKMG was up in rating and share.
7 a.m. local news – WOFL-Ch. 35, WRDQ-Ch. 27, WKCF-Ch. 18. The shocker is that the WFTV-produced morning news on WRDQ jumped to No. 2 ahead of the WESH-produced show on WKCF. Overall WRDQ’s ratings in the time period are up 800 percent from a year ago.
Noon – WKMG-Ch. 6, WFTV-Ch. 9, WESH-Ch. 2. Even without Bob Barker, WKMG edges WFTV for the top spot at noon. WESH drops year over year.
5 p.m., 5:30 and 6 p.m. – WFTV-Ch. 9, WKMG-Ch. 6, WESH-Ch. 2, WOFL-Ch. 35. WFTV, as usual, dominates the early evening and tops the combined audience of its three competitors. Everyone is down in the time periods from a year ago except WFTV at 6, which increased slightly.
10 p.m. – WOFL-Ch. 35 and WRDQ-Ch. 27. Another shocker — Fox 35, which used to have a huge lead at 10, holds on to No. 1 by the skin of its teeth. The WFTV-produced news on WRDQ was up 23 percent year over year, while Fox 35 was down 23 percent.
11 p.m. – WFTV-Ch. 9, WKMG-Ch. 6 and WESH-Ch. 2. Channel 9 and Local 6 both saw growth at 11 o’clock while WESH lost some audience.
