WESH expands morning news on CW18

Our Sponsors

Want more morning news? This week WESH began a six-week experiment simulcasting the 6-7 a.m. hour of its Sunrise newscast on CW18 — leading into the two-hour block of local news it airs on WKCF.


According to a WESH news release, “The goal of the simulcast is to expand the reach of WESH-TV’s morning news while strengthening the lead-in to WKCF-TV’s morning news block.” Said WESH/WKCF GM Bill Bauman: “This is a great opportunity to use the power of both stations to build our morning news audience. If the simulcast experiment is successful, we’ll consider expanding it or making a permanent programming change.”


In the Novemeber sweeps, the WFTV-produced Eyewitness News This Morning on WRDQ-Channel 27 jumped past WESH 2 News on CW18. One reason could be that WRDQ started airing The Daily Buzz from 6-7 a.m. as a lead-in to its news.


The irony is that WESH booted The Daily Buzz from its 6-9 a.m. slot on WKCF to make way for its local news show.

About Roger Simmons 549 Articles
Roger Simmons has been blogging about Orlando television since 2001. You can email him at roger@rogersimmons.com