Flying saucers! How did stations miss this?

Actually that headline is a tease. We’ll have more on that later in this post. But first …

> Have you been seeing those promos on Local 6: "Ping! is coming" they proclaim. Yeah, I’m a little slow. I finally put it together with the impending arrival of new sports anchor David Pingalore. So, scratch that off your list of things to wonder about …

> We told you about WESH meteorologist Tony Mainolfi’s 20-day, 20-location trip along the Central Florida coast. In addition to doing his live shots, he’s also writing short stories about the experience. Read Tony’s Scrapbook here.

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Did O-Town sweeps stunt rob viewers?

Here’s your May sweeps update:

Sentinel TV critic Hal Boedeker slams WKMG-Local 6 for its sweeps kickoff: a staged home burglary on Thursday’s 11 p.m. news. Boedeker wrote in his blog, "This tired stunt was a shameless bid to inject drama into the newscast" and "I’m expecting better from WKMG. Viewers are, too, after the Guetzloe Files." Read the full post here. …

WKMG was the only one of the local stations to have its main weeknight anchor team working the 11 p.m. shift Sunday night. …

According to the electronic program guide on my TV, WOFL-Fox 35 ditched the second half-hour of its Friday 10 p.m. news to air a "Does it Work?" special. Stations do this so they can drop low-rated quarter or half hours from their sweeps ratings average. I would have thought WOFL’s news numbers would be sky high thanks to American Idol. Not sure why the station needs to "code out" part of their newscasts now. ….

WFTV’s sweeps offering Monday night is anchor/reporter Chris Egert’s look at dirty supermarkets. …

While WOFL and WKMG debuted new sets, graphics and music to start sweeps, WESH got into the makeover act and redid its anchor intros. Click the links to view video and frame grabs showing the changes at WKMG , and the changes at WOFL, and the new anchor intro at WESH.

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Forget traffic reporting, aim for network job

Some quick notes and links to end the week …

> If case you’ve been living under a rock, WKMG is having tryouts for its new traffic reporter. Hal Boedeker of the Sentinel blogs about the finalists.

> Hey, forget traffic reporting — maybe you should be a network correspondent? The South Florida chapter of the Society of Professional Journalists is presenting a seminar on Saturday in Miami called, "How to Break into Network News … and Stay There." Susan Candiotti of CNN and Mark Potter of NBC will be on hand to provide the skinny. Click here for information.

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WKMG’s new look is a little familiar

WKMG unveiled its new set — as well as new graphics, news music and a new weather center on Tuesday. The Local 6 Big Picture Weather Center is out — in is the Storm Tracking Center. But a couple of people have noticed this new WKMG weather center looks a lot like another one here in town. Hmmmm. Still, nice upgrades all around by WKMG.

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WOFL, WKMG getting new on-air looks

WOFL and WKMG are expected to debut new sets and graphics today.

At WOFL, over the the weekend the station’s news set was tweaked for the new look — which an insider says includes new graphics and music. One thing it definitely includes is a new station logo. Actually, it’s the Fox-mandated corporate logo design (shown above) that has been used on WOFL’s MyFoxOrlando.com since it launched but has yet to be used on air … until now.

Over at WKMG, the station is taking the wrapping off its new set today, according to the Sentinel’s TV Guy. The current incarnation of the WKMG set — with its big video screen backdrop — debuted in 2004 during the station’s coverage of Hurricane Jeanne.

 

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Prop comics sought for WKMG traffic job

Here’s your Monday memo — some quick hits to start the week ….

> WKMG’s traffic reporter tryout stunt is today from 9 a.m. to 3 p.m. at the Local 6 studios on John Young Parkway. During First News, WKMG reported that one woman was already in line by 4 a.m. (Why?) In addition to not needing any experience, from the guidelines posted on the Loca6.com, it sounds like WKMG is really just looking for a prop comic. For example, from the station’s FAQs: "What should I wear? Whatever you feel projects your personality. Can I bring props? Yes! Anything that help us understand who you are trying to sell." Maybe WKMG is secretly hoping to hire Gallagher to do traffic in the mornings?

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